Minimalism, excellence, sustainability, and authenticity are our core values in business and in life. Above all, we are minimalists. We are dry farmers, entirely dependent on the vagaries of nature to provide necessary hydration. Without irrigation, our vines are forced to struggle for life-giving water and nourishment deep in the Willakenzie soils and volcanic Basalt bristling throughout our property.

Our minimalist philosophy continues from the vineyard to the winery. At harvest, our dedicated crew arrives before sunrise. We hand pick our grapes, and while they are still cool, we carefully transport them to our team of hand sorters at the winery. Multiple pairs of experienced eyes ensure that every single grape is without blemish, so that only the very best fruit from our estate makes its way into your glass.

As fermentation begins, we allow only native yeasts from our own terroir to do the important work of natural fermentation. We never use commercial yeast, no matter how inconvenient. We relish the fact that our wines are authentic and taste different from year to year based on nature’s whims. Subtle nuances of flavor arise from each year’s varying heat and rainfall, wind, intention, and spirit. Our wines are unfiltered and unfined, resulting in wine that speaks its truth with as little manipulation from us as possible.

Our values are expressed in our label . . . and . . . which graphically expresses our belief in the power of minimalism and authenticity. Three letters and six dots on organic paper embossed with the actual topographic lines of our steep and undulating property. Our label colors are basic and natural, each color selected from somewhere on our 57 acres. From the mists of time to the eternal now, Nature has invested eons heaving away at our craggy hillside, making it the work in progress that it is today. We embrace our role as stewards of an ongoing project that is without end.

Perhaps the most surprising discovery thus far has been how difficult it is to come up with a name that is both unique and meaningful, which can also be trademarked. For the first several years of our existence, we assumed that we could just use our family name, and we operated as Terry Family Wines. In the autumn of 2014, with wine ready to be bottled, we learned a new label was needed because a derivation of “Terry” was trademarked by a global company.

Stunned, we began searching for a meaningful name that wasn’t already taken. Our family gathered often, yellow note pads at the ready, glasses of wine in hand, listing countless ideas for names. The ones we considered revolved around themes that are important to us: nature, music, art, spirituality, love, family, and many others. We fell in love with the perfect name many times, only to find that it was already taken.

We began to notice a pattern. The names that we liked the most were two or more words linked together. Sometimes it was a melodic or unusual pairing of words or ideas… Sometimes we were drawn to names that were a comparison of two polarities.

We considered hundreds of names. Dictionaries were consulted. Synonyms and antonyms were compared. One evening we noticed that the common theme in all the names we liked was the word “and.” We got excited about the idea of “and” as a potential brand. After all, “and” the conjunction, is the ultimate connector of words, ideas, and phrases, much like our wine is a connector of people, ideas, food, nature and families.

“…and…” was certainly minimal as a name goes, but the question arose of “and” what? “And” is not a connector until it has two or more ideas to connect. The Eureka moment arrived when we came up with the idea of ellipses, the three dots preceding or following a word. We decided to put the ellipses at the front and back of the word “and” thus evoking the connotation of openness, surrounding the connectivity of “and”. The idea of universal connectivity was very exciting to us as a metaphor of how we see our wines – a connector of people, places, ideas, senses, nature’s rhythms, and family. Thus, our brand was born.

…and… is more than a wine or a brand, it represents a lifestyle of inclusion. In the midst of a world that is too often marked by exclusion, we invite you to share a bottle of our wine with friends, old and new, and to harmonize, unite, and gather to celebrate the simple things that join us all. We hope that you will enjoy our wines and that they will provide the backdrop for many happy adventures and exciting connections.